“When we stop being called digital people, we are actually going to have digital empowered marketing. It is the same thing about women and minorities – it is all about diverse marketing.
During Cannes Lions this past June, I spent some time with Deirdre McGlashan, Global Chief Digital Officer at MediaCom. Deirdre is the first Chief Digital Officer at MediaCom and has tremendous experience on worldwide assignments and in key markets, helping clients to navigate a world that is increasingly more global and digital.
Watch as we discuss diversity in marketing, the infancy of programmatic, and the best piece of career advice she’s been given.